It’s been a long time since Bobby Moore was held aloft by his jubilant team-mates, the ultimate sporting trophy gleaming in his hands. In fact it’s nearly five decades since the beer jinx took a stranglehold on English football and doomed us to the scrap heap of failure. Do your bit. Order a pint of real cider today and let’s put England back on the top of the international pile.
And here’s a reminder of what that winning feeling feels like.








